Supporting Small

Hello and Happy New Year! I hope your celebrations weren’t too disrupted by the whole, you know, pandemic that we all thought would be over by now. Talk about wishful thinking! Of course, it didn’t seem like unfounded optimism back in March. I think what most upset me about it dragging on, besides the obvious death and illness, has been watching small businesses try to hold on, make sacrifices just to stay afloat one more month hoping for an end to lockdown, then have nothing to show for those sacrifices when it all falls apart. I urge you, if you’re one of the luckily ones with financial security, splash a bit of cash for your struggling friends.

One of the few benefits of this time at home is research, rather than defaulting to the first brand I know of off the top of my head, which is probably, definitely, not a small and struggling business. I’m actually quite looking forward to giving some earnest and ethical gifts this year. And I might even buy them now to keep some store open just a little longer.

One such thing I’ve been researching is a new Niacinamide toner. A toner can absolutely mark or break your skincare routine, but I’ve found that so many people don’t use one! And Niacinamide is such a versatile ingredient that I’m not worrying about what skin type the giftee has, because chances are this will be perfect for them. So I’m not ashamed to say when I found one made by a small, family run business, I bought a lot. Like, a ridiculous number of toners. It turned out that my sister had already tried that specific one, so I knew it was quality.

Independent or small skincare companies can sometimes be hit or miss. I once bought a moisturiser from a local brand which turned out to be a home-brew, with no cosmetic knowledge behind it, or testing! But hey, the pot was made out of the ‘impurity purging‘ powers of crystal quartz… so of course that made it better. Who knows if the guy even wore gloves while making it. I guess the point of this story is to still do your research! I was so eager to shop small, I forgot that some people are just trying to make a few extra dollars on the side, unlike others who really put their heart and soul into their work. I can tell this new toner brand I’m investing in really cares.

Obviously skin care isn’t something everyone can afford, but I wouldn’t necessarily classify it as a luxury either. Acne can be considered a medical condition, right? And our health does rely on using a cleanser. At least, everyone deserves to be able to comfortably take care of their skin. Bout those small sellers who do sell luxury items, well they deserve some love as well. Artists, crafters, wood workers, resin pourers, jewellery makers… hell, even scrunchie sewers, still need an income. From what I’ve seen, a lot of these sellers are university students trying to pay their way despite awkward hours, people who can’t work due to medical or mental struggles, and stay-at- home parents. They deserve just as much love as us nine to five workers. So let’s show it! Disposable income willing, give back to those struggling. And if you’re a struggling business, comment belong so we can all check you out!